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Digital Strategy Insights, Trends and Beyond

What is Digital Strategy?

January 15, 2017

The question is often asked – “what is digital strategy?”. There is an array of answers that include web design and development, social media, SEO and SEM, analytics and measurement, methodologies such as agile and waterfall, big data, and the list goes on. Many people…

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4 Mindsets that Will Derail Your User Experience

January 15, 2017

In the last couple of years, we have seen an explosion of multi-device usage, which has escalated the importance of user experience to the top. In that time, many blogs and articles have been written on the best practices and mistakes surrounding user experience. I, however, would like to touch on…

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Web Designers and Developers Must Go Agile

December 14, 2016

I have been researching agile methodology over the last 6 months and have begun putting it into practice for digital strategy and website development. Agile is a methodology that was born out of the minds of engineers and resulting in the 

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Google’s Mobile Friendly Push: Why It Is Important

April 28, 2015

April 21st is approaching fast and many people are looking at it as death’s sting for many websites. According to Google, April 21 marks the day for their new algorithm which will give preference to mobile friendly websites.

Why is Google “forcing” you to make your website mobile friendly?

According…

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